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Privacy Policy

Effective Date: 23 June 2025
Last Updated: 23 June 2025

ATLAS biofitness (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our website, mobile app, and related services (collectively, the “Services”). By using our Services, you agree to the terms of this Privacy Policy.

 

1. Information We Collect

  • A) Personal Information

  • When you interact with our Services, we may collect the following personal information:

  • Name

  • Email address

  • Phone number

  • Age and gender

  • Fitness goals and preferences

  • Genetic and physiological data (if provided voluntarily)

  • B) Automatically Collected Information

  • We may also collect:

  • Device and browser information

  • IP address

  • Usage data (e.g., pages visited, features used, crash logs)

  • Location data (if you enable location services)

2. How We Use Your Information

We use the information we collect to:

  • Provide and personalize your fitness program

  • Deliver insights based on your physiological or genetic data

  • Communicate with you about updates, offers, and account activity

  • Improve the quality and functionality of our Services

  • Comply with legal obligations

 

3. Data Sharing and Disclosure

We do not sell your personal data. We may share your information with:

  • Service Providers: Cloud storage, analytics, email providers

  • Third-Party Integrations: Only when you connect external apps (e.g., Apple Health)

  • Law Enforcement or Regulatory Bodies: If required to comply with legal obligations

All partners are bound by strict confidentiality and data protection terms.

 

4. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access and request a copy of your data

  • Correct inaccurate or outdated information

  • Delete your personal data (“right to be forgotten”)

  • Object to or restrict processing of your data

  • Withdraw consent at any time

To exercise these rights, contact us at atlas.support@atlasbiofitness.com.

 

5. Data Security

We take security seriously and implement industry-standard safeguards to protect your data:

  • Encryption at rest and in transit

  • Secure data centers with access controls

  • Role-based access within our organization

No method of transmission is 100% secure, but we continuously monitor and improve our protections.

 

6. Data Retention

We retain your data only for as long as needed to fulfill the purposes described above, unless a longer retention period is required by law or necessary for legal, tax, or regulatory reasons.

 

7. Children’s Privacy

ATLAS biofitness does not knowingly collect personal data from children under 18. If you are a parent or guardian and believe your child has provided data to us, please contact us immediately.

 

8. Third-Party Services

Our Services may contain links to third-party websites or integrations. This Privacy Policy does not apply to those services, and we encourage you to review their privacy practices separately.

 

9. International Users

If you are accessing our Services from outside the United States, be aware that your data may be processed and stored in the U.S., where privacy laws may differ from those in your country.

 

10. Changes to This Policy

We may update this Privacy Policy occasionally. When we do, we will revise the "Last Updated" date at the top. If changes are significant, we will notify you via email or in-app notification.

 

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

ATLAS Biofitness
Email: atlas.support@atlasbiofitness.com
Phone: tbd
Website: atlasbiofitness.com

Core Values

BIOLOGY FIRST.
Your biology leads the way.

PERSONALIZED PROGRESS.
Your journey is unique.

NO EGO LIFTING.
We focus on functional muscle intensity for longevity.

EMPOWERMENT THROUGH KNOWLEDGE.
Understanding your biology gives you the power to carry your world.

STRENGTH WITH A PURPOSE.
Every moment deserves full attention and purposeful muscle contraction.

CONSISTENCY OVER INTENSITY.
Progress is built by regular, smart training.

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